NextME is a B2B digital waitlist app that specifically targets restaurants who do no take reservations. In this role, I created Instagram campaigns, led team meetings, wrote blogs and recruited restaurants to subscribe to the app. A handful of my blogs were featured on the social media pages of popular restaurants such as Kuma’s Corner, Kanela and Southport Grocery.

Above is a snapshot of the Instagram campaign I executed from approximately January-December 2016. My mindset behind building NextMe’s Instagram page was to simultaneously appeal to consumers with aesthetically pleasing photos of food while touching on the pain points of long waits. The latter appealed to both the restaurants and consumers as both parties suffer when table turns lack efficiency.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s